At G-maxx, we believe fashion should do more than just look good – it should make women feel confident, comfortable, and truly themselves.

That’s why we create collections that bring together femininity, comfort, and contemporary style. With exclusive in-house prints, rich colour palettes, and a strong focus on fit, we develop six collections a year that inspire, surprise, and deliver strong commercial performance.

Our long-standing collaboration with Froukje de Both reflects everything G-maxx stands for: authentic style, confidence, and fashion that effortlessly fits the lifestyle of the modern woman.

Today, G-maxx is available through a growing network of approximately 250 retail partners and our own webshop, continuing to build a loyal customer base across the Netherlands and beyond.

G-maxx is the brand for retailers looking for a distinctive Dutch womenswear label with a clear identity, strong sell-through potential, and collections that perfectly balance fashion, comfort, and wearability.