The story of Happy Horse began in 1963. In 2008, the company’s management was taken over by Desiree van Doremalen. With a renewed design team and a wealth of fresh, sparkling ideas, Happy Horse is ready to conquer Europe—and the rest of the world!

Becoming More Sustainable
Today, nearly all of our soft toys are filled with recycled materials, as we strive for more sustainable production without compromising on our high quality standards. In addition, our current hangtags are being replaced with FSC-certified paper, and the sewn-in labels are now made from recycled materials as well. The result? Cuddly toys that remain beautiful, soft, and sustainable. Good for people, great for the planet!

Happy Horse
Happy Horse is the leading designer of soft, quirky cuddly toys. Each one stands out in color, character, and expression. With a keen sense of humor and a sharp eye for trends in color, materials, and design, the Happy Horse design team continues to create collections that bring a smile or a chuckle. Alongside originality, safety is one of our top priorities. All Happy Horse products meet the highest European safety standards and carry the CE mark.

Happy Horse Makes a Difference
In color, in character, and in style.