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Guest exhibitor at PREVIEW FOOTWEAR & ACCESSORIES | 24.08.26 & 25.08.26

Sperry

About Us

At Sperry we believe in the power and emotional connection to water, to free the mind, ignite the imagination and soothe the human spirit. Founded in 1935 by Paul Sperry where he invented the world’s first non-slip sole that was the bedrock for the original boat shoe. From mastering the comfort and safety of a sought-after deck shoe, to the art of preppy fashion, today we continue to design coastal-inspired casual-wear anchored in performance innovation, style and quality craftsmanship. Our expertise is 90 years in the making, and it all started with a man’s love for the open ocean, his boat and his dog…

Where it all began

In 1935 Paul Sperry falls overboard on his boat. Inspired by his cocker spaniel’s footpads, he then creates the worlds first ever non-slip deck shoe. In 1939 Sperry patents his non-slip sole, and in 1940 The United States names Sperry the standard issued shoe for the US Navy casual uniform.

Looking to the future

Through out the 90s and 2000’s Sperry expands internationally across Europe, Asia and Latin America. By 2010 Sperry open’s it’s first retail stores in North America as a renowned americana brand. Today, Sperry continues to make waves on, off and around the water by connecting to culture and putting forth exciting brand collaborations. The latest including Chris Echeverria, Malbon Golf, and Todd Snyder, with many more to come…

Make Waves

Our mission is to inspire the world to raise their sails and live life fully.

Our Craftsmanship

A testament to tradition, our Gold Cup™ shoes are the golden standard marrying heritage techniques with modern day innovation. Handcrafted in Maine, each pair is a dedication to quality meticulously made by those who care, for those who care, about the finer things in life.

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General contact details

Van Volxemlaan 197

1190, Brussel

Belgium

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Upcoming events

Fri
25
Sep 2026

PREVIEW GOLF II

Sports

Where it’s all about meaningful conversations, activity, sociability, and building valuable connections.

Thu
8
Oct 2026

BEYOND THE TREND

Footwear
Fashion

The new inspiration event for fashion retailers

Mon
2
Nov 2026

Schoonschip 2026-2

Footwear

At Schoonschip, a selection of brands is hosting a sample sale at CAST. We would like to see you, don’t miss the chance to explore exclusive deals!

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