NEW! | PREVIEW BRANDPAGE | VIBAE
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ABOUT VIBAE
The idea of VIBAe was born during a camper van trip across Finland. They hiked the tallest mountain, Saana, amidst a snow blizzard, mountaineered glaciers bordering Norway, rowed boats into Sweden, and discovered the many rural riverside saunas along the way. The sauna was always followed by an icy cold plunge into the river. Hot and cold, remember?
Ludo is an industrial designer with tons of experience. He is known as the “shoe dog,” meaning the shoes he wears on his feet are his way of connecting with humanity. As the first sketches of VIBAe were drawn, it was clear he was onto something. Their friends shared this belief. They were willing to invest their money in the project, so they had to give it a go!
A start-up would mean a lot of work, but what could go wrong whilst working with friends and good vibes? They all shared the same values and dreams and were eager to create a new standard of ecological, ergonomic, and comfortable footwear, ethically made by artisans. VIBAe means vibe in the Finnish language, and the running joke is that the little e in VIBAe stands for “FCKN” everything that starts with an e! Check out the writing on their t-shirts and other apparel if you dare!
They then headed to Portugal – a country renowned internationally in footwear manufacturing. They were inspired by the stunning quality and unique designs they saw there! So, with this hot passion and the occasional cold plunges all startup entrepreneurs are familiar with (sometimes things do go wrong after all, being the humans that they are), they set out to develop the shoes that would blow your socks off!
The VIBAe shoes would be handmade in Portugal by a third-generation, family-run factory. The first pairs of VIBAe shoes were sold in the summer of 2020. Fast forward a couple of years and they are proud to say that they’ve sold VIBAe shoes to over 50,000 people through their stores and online.
Today, VIBAe shoes are worn in more than 150 countries worldwide.
VIBAe. A global company of friends and family with good vibes!
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