ANWR-GARANT Nederland to operate as ANWR BENELUX
1 May 2026ANWR-GARANT Nederland will henceforth operate under the name ANWR BENELUX, a logical step that aligns with the strategic direction of the ANWR GROUP and strengthens cooperation within the Benelux region.
ANWR-GARANT Nederland will henceforth operate under the name ANWR BENELUX. The name change is in line with the strategic direction of the ANWR GROUP, which is focused on a simpler, more efficient and more decisive organisational model.
The new name emphasises regional cooperation within the Benelux. ANWR BENELUX aims to connect and support retailers in the Netherlands, Belgium and Luxembourg even more effectively, thereby responding more quickly to market developments.
For affiliated entrepreneurs and business partners, nothing will change in substance. Collaborations, agreements and services remain unchanged and will continue with the same trusted quality and support.
ANWR BENELUX is part of the ANWR GROUP, the largest internationally operating Retail Service Organisation for independent entrepreneurs in the footwear and sports sector. In the Netherlands, the organisation represents over 400 members. ANWR BENELUX supports its members with a wide range of services, ranging from purchasing and sales advice to e-commerce support, networking events and specialist formats within both the footwear and sports divisions.
