PREVIEW AWARDS return: cast your vote for the key players in the Benelux fashion industry

30 October 2026

The second edition of the PREVIEW AWARDS once again puts the spotlight on the buyers, sales representatives and brands making a difference in the fashion industry. Voting is now open.

This year, PREVIEW once again celebrates expertise, entrepreneurship and vision through the PREVIEW AWARDS. Following a successful first edition, the awards will return in January 2027. With these awards, PREVIEW recognises buyers, sales representatives and brands from across the Benelux that make a meaningful contribution to the fashion industry.

Retailers, exhibitors and other industry professionals can now cast their votes for their favourites. Who do they believe stands out through a distinctive vision, strong partnerships or inspiring collections? By voting, they will help determine who receives an award at the upcoming PREVIEW AWARDS.

Recognising the people and brands behind the industry

The PREVIEW AWARDS were established to recognise the professionals and brands that help move the fashion industry forward. From buyers who shape retail offerings through their purchasing decisions, to sales representatives who build strong business relationships and brands that stand out through their identity and collections: the awards provide a platform to celebrate the diversity and talent within the industry.

The winners will be announced during the Award Ceremony following each PREVIEW event in January 2027. In addition to this recognition, the winners will receive a special award in appreciation of their contribution to the industry.

Looking back at the first edition

During the previous edition, a diverse range of professionals and brands were recognised across the various PREVIEW segments. At PREVIEW MEN, Daan Broekman of De Rode Winkel received the Best Buyer award, while Canip Simsek of Studio C Company was named Best Sales Representative. Dstrezzed took home the Best Brand award.

At PREVIEW WOMEN, the awards went to Barbara van Leyen-Bontje of Tally Ho (Best Buyer), Lydia van Egmond of MAC Jeans (Best Sales Representative) and Aímée the Label (Best Brand).

Within PREVIEW KIDS, the winners were Eugenie van Loon of New Vulto (Best Buyer), Wim van Klein of AB (Best Sales Representative) and Daily7 (Best Brand).

PREVIEW FOOTWEAR & ACCESSORIES was also represented. Ria of Xsensible received the Best Sales Representative award, while Babouche was recognised as Best Brand.

With its second edition, PREVIEW continues to build on this initiative, highlighting outstanding achievements and successful partnerships within the Benelux fashion industry.

Cast your vote now

Voting for the PREVIEW AWARDS 2026 is now open. Industry professionals are invited to nominate their favourites and help recognise the people and brands that bring colour and inspiration to the sector.

By casting your vote, you contribute to recognising the professionals and brands that inspire and drive the Benelux fashion industry forward. It is an opportunity to show your appreciation for those who stand out through their vision, expertise, entrepreneurship and outstanding achievements. Together, we decide who deserves to be recognised and put the key players who truly make a difference in the spotlight.

The winners will be announced in January 2027 during the PREVIEW AWARDS. Vote for your favourites and make your voice count:

https://www.cast.nl/en/preview/preview-awards