PREVIEW KIDS Brandpage | Les Deux

PREVIEW KIDS BRANDPAGE | LES DEUX

Curious about the participants of PREVIEW KIDS? You can now read more information about the brands taking part in the event on their dedicated brand pages!

ABOUT LES DEUX
The story of Les Deux began in Copenhagen in 2011, when a law student from the suburbs met a creative person with international roots in a bar in the city. As the two began talking, one of them noticed the other’s T-shirt: a simple white shirt with military patches sewn on by hand.

Two completely different people with two very different backgrounds came together – preppy and urban, creative and entrepreneurial – and they came up with the idea to build a menswear brand based on this T-shirt. The dream was big: they wanted to bring together preppy and urban clothing, inspired by their own contrast, take responsibility for people, and change lives around the world.

Since that first meeting, a lot has happened. The brand has grown from a business run from the founder’s small apartment to an international brand with a team of 100 people, driven by the core belief that when different people come together, anything is possible.

Inspired by community
This has become the foundation for everything they do.

Les Deux is inspired by people, by inclusive groups that welcome everyone, and by those who build each other up. Whether it’s a tight-knit basketball group in Paris, or the small moments where complete strangers help each other out, they find their creativity in the heart, passion, and hard work they see all around them every day.

Their dream only came to life because of the people they have met along the way. The energy created when everyone moves forward together has been a major part of their success. That is why community is so important to Les Deux.

Building a legacy
Through hard work, dedication, and determination, Les Deux can make an impact through their Legacy program on people who have not had the same opportunities as they have.

They want to make a difference in the communities that have welcomed them, contributing to projects as diverse as building schools for Syrian refugees in the Middle East and social initiatives that give young people around the world a second chance.

Their goal is to have a Legacy project running in every community they are connected to. For Les Deux, this is just as important as building that T-shirt into a brand was.

Curious about the brand Les Deux?

Discover Les Deux’s latest collection during PREVIEW KIDS – 15.06.26

Click the button below to visit the brandpage for more information, including contact details, lookbooks, and media.